I believe in serendipity. For some time now I’ve been puzzled by Pinterest. The massive popularity and implications of value proposition seemed to be tantalizingly out of reach. I get it now. Or, at least a part of it. Let me explain. I attended a seminar at New York XPO in …
So we have a challenging dichotomy: there’s a fear in social media that we’re giving too much away, but content seems to be the currency. I wrote a blog a while back called The Age of Thought Leadership in which I discuss the concept of knowledge abundance vs, knowledge scarcity. Which side are you on? Does it matter? …
A while back I wrote a blog called The Age of Thought Leadership. Sometimes, to define something, it helps to define what it is NOT, so I thought I’d have a little fun. I hope you take it in the spirit in which is was intended. …
When I talk to my clients about blogging the first question I get is “who’s going to read it?” It’s a reasonable question and a reasonable concern. It’s just the wrong question. …
He exerts tremendous influence over the purchasing decisions of his social circle, yet he is invisible to all the machinations of corporate marketing. He is an Invisible Thought Leader. …
A recent announcement about the debut of RIM’s iPad Challenger made me think about just how much RIM is falling behind with their mobile devices and whether they are even focusing on the right business. Are they a device company or are they a mobile infrastructure company? …
Whether you’re an employee or employer, business or entrepreneur, understanding influence is a critical success factor in the 21st Century. …
When will sales and marketing departments realize that webinars can be so much more than Powerpoint presentations? It’s not about the technology anymore. The technology is out there and the audience is sophisticated enough to use it. …
There’s a chink in the armor. A blemish on the Apple mystique. Rather than accept responsibility for a problem with his product and maintain it’s elevated status, he’s “lowered” Apple and the iPhone to the level of every other Smartphone. …
Ahh…finally! At last our Intrepid Hero can get back to focusing on the reason he’s in Alabama in the first place – assisting with the oil spill cleanup effort. …
