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Author: Alan Berkson

  • IBM Midsize Business

The Age of Twitter’s Platform

  • Posted on July 5, 2012January 4, 2013
  • by Alan Berkson

As usual, Fred McClimans got me to thinking with this blog post in a tweet: Are we witnessing the beginning of the profitability of Twitter AND the end of its present value? @berkson0 @nigelcameron — FRED MCCLIMANS (@fredmcclimans) June 30,…

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  • IBM Midsize Business

Who’s Dictating Cloud App’s in the Enterprise?

  • Posted on June 11, 2012July 10, 2017
  • by Alan Berkson

My name is Alan Berkson and I’m a cloud-aholic. I Dropboxed my SkyDrive and CRM’ed my Evernote into my Google Apps mailbox. I’m a victim of cloud sprawl. Are you with me on this one? I am experiencing cloud application overload.…

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  • Technology

I Now Have A Cloud. All Is Well.

  • Posted on May 29, 2012May 29, 2012
  • by Alan Berkson

Many years (decades?) ago, my father said to me: The world is going to end, not with a bang, but because no one will know how to fix anything anymore. I’m not going to to talk about the disposable society…

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  • IBM Midsize Business

Loose Lips Sink Ships

  • Posted on May 24, 2012July 17, 2014
  • by Alan Berkson

Technology makes life easier. And more often we are less aware of what we are giving away for that ease. Beyond the privacy concerns of the big social platforms, businesses are struggling with the confluence of pervasive communications, Big Data, consumerization of IT, privacy…

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  • Marketing

OK, I get Pinterest now

  • Posted on May 14, 2012
  • by Alan Berkson

I believe in serendipity. For some time now I’ve been puzzled by Pinterest. The massive popularity and implications of value proposition seemed to be tantalizingly out of reach. I get it now. Or, at least a part of it.  Let me…

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  • Business Strategy

Big Data: Is The Answer 42?

  • Posted on May 5, 2012September 10, 2012
  • by Alan Berkson

Large enterprises have wrestled with massive amounts of data for a long time. As technology migrates out of the IT department and into the boardroom for many businesses, it’s creating complications and confusion in many areas. There is a rush…

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  • Business Strategy

Can you make something trend?

  • Posted on April 30, 2012March 16, 2013
  • by Alan Berkson

Why do things trend? I’m trying to wrap my head around what is, for me, a very interesting question. I was recently involved in a well-meaning effort by some people with very large hearts to create awareness around what many believe…

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  • IBM Midsize Business

What Do I Do With All This Stuff?

  • Posted on April 23, 2012April 25, 2012
  • by Alan Berkson

This post is part of my new series for the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. Full posts will appear on the…

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  • Pervasive Communications

Upping The Ante On Social For Recruitment

  • Posted on March 31, 2012May 14, 2012
  • by Alan Berkson

So, yes, a long time ago I applied for a job at CA. I recently received an email (see picture below) that said: Dear Alan, We noted your interest in CA Technologies career opportunities and that you’ve previously applied to…

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  • Business Strategy

Faces of Pervasive Communications

  • Posted on January 12, 2012May 14, 2012
  • by Alan Berkson

So what exactly IS pervasive communications? I get that question a lot these days. I am starting a new series here dedicated to fleshing out what it means to me and, more important, what it could mean for you. One aspect…

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