OK, I get Pinterest now

I believe in serendipity. For some time now I’ve been puzzled by Pinterest. The massive popularity and implications of value proposition seemed to be tantalizingly out of reach. I get it now. Or, at least a part of it.  Let me explain.

I attended a seminar at New York XPO in early May, “Using Technology to Drive Innovation & GROW Your Business,” to see Laurie McCabe of the SMB Group dole out her brand of SMB technology wisdom. I wasn’t disappointed. However, before Laurie spoke, Grant Wickes kicked off the panel with an impressive presentation of an array of gadgets you can use to make your iPhone into a multimedia powerhouse. I scribbled some notes and tweeted out some links about the gadgets he mentioned (lenses, boom mics, etc) and made a mental note to follow up.

When I got back home I kept thinking about that presentation, so much so that I wanted to share some of what Grant talked about with a close friend who is a photographer. My friend is not on any social media platforms and only a casual Internet user (yes, people like that still do exist). I thought about my options for sharing:  I could call him and talk to him about it; I could send him an email with links; I could blog about it.

And that’s when it hit me. Pinterest.

Why not create a Pinterest Board? I could put together a collection of images (and links) to all the items I wanted to show him, and more, in an easily digestible format. In minutes. You can see it here.

So now I get it. Every social platform allows you to communicate in a unique fashion. I’m finally starting to understand Pinterest.

As a post-script. I happened to win the drawing for a Kindle Fire in that presentation as well. Yes, I believe in serendipity.

Photo courtesy of Photojojo.
Enhanced by Zemanta
  • Hi Aberkson,
    Thank you for this great post!

    I’ve used pinterest to optimize my site and the result was amazing my site was jumped from #234 to #9 in few weeks time. 

    The trick is we must got our website pinned and repinned by many people this is the hardest part. Most of pinterest users won’t doing repin when they aren’t like what we pinned. 

    I do simple thing to outsource it on fiverr and got my site pinned by 75 people, I don’t know how can he did it just search by typing pinterest on fiverr and you will find it on the TOP. Many other seller offer pinterest service on fiverr but in my experience they can’t make my website increase in SEO. I don’t know why.

    As I know currently pinterest is best for SEO for these reason:
    1. Once our website pinned it has 3 backlinks counts
    2. Google interest in social media signal so it will not tagged as links farm
    3. Currently pinterest links are dofollow even the image
    4. Even not support anchor text (except the url link), it’s still perfect for placing our keywords in description. Google will READ it!!
    5. You need to ping the links of your pins to the  to get your website increase in SEO
    6. Obama The President and Mark Zuckerberg now pinning on Pinterest lol.