A heartfelt “thank you” to all of you for your friendship, collaboration and patronage. 2013 was an exciting year for Intelligist Group and I owe a great deal of it to the incredible people with whom I connect on a…
While Real-time Marketing is considered nirvana for many brands, Real-time Engagement offers an ability to not only market to a fan base but to collaborate and engage with that community on an ongoing basis. If Real-time Marketing was 2013’s new…
At 2:30pm today I received a Facebook update from my Intelligist Group partner, Alan Berkson:  I know him. Well. As funny as it was, it’s not his humor. A quick glance at the source of the post was all…
I was watching Twitter Co-Founder Biz Stone do an interview on a morning talk show recently. Just before the break they asked him about what he thought about the much maligned healthcare.gov debut. The response from Biz: “I think they should…
As I wrote in Who’s Dictating Cloud App’s in the Enterprise?, the “there’s an app for that” culture has trained us to find our own technology solutions to our problems. While it gives consumers a wonderful variety of solutions, this culture creates…
Writing a great press release isn’t always easy, but it doesn’t need to be complicated. Too often we think of a press release as the “announcement” and try to include far more than is necessary. In reality, the press release…
We’ve all been there. The closets are full. The basement is full. The garage is full. It’s time for a garage sale. What are you selling? This is all stuff that at some point had value to you but now…
Apple’s got a lead. It’s not technology. It’s not design. It’s customer service and customer experience. The battle for dominance in the smartphone market and the consumer “computing” device — including laptops, tablets and everything in between — is being fought…
A tale of two restaurants. I was chatting with my brother recently and he related two customer service stories that made me think about the relationship between price and value. And that low cost doesn’t mean low value or poor…
Customer service is one of the core elements that help shape a customer’s pre and post-sale experience – here’s a personal example of embedded customer service in action.
